social media particularities

one of the most annoying social media trends, to me, is the announcement of an announcement... So you're telling me, a month from saturday last week, you will tell me something about an event that happens two months from next friday... RIGHT.. how about you tell me what you have to announce, when you announce it ?Or what is next ? you'll announce that next year on friday next week, you'll be announcing the announcement of the announcement for a certain event ?